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Research Opportunity: Will You Complete My Survey On Higher Education Diversity Marketing?
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Looking for racially and ethnically diverse college-age students (18-23 years old) to participate in a study to determine how higher education recruitment marketing efforts aimed at increasing racial and ethnic diversity enrollment numbers are perceived by racially and ethnically diverse students, as well as what their top interests and concerns are pertaining to college choice. To present, not much research on this topic exists.
All responses will remain confidential and demographic questions are asked only to help the researcher understand the participant sample; results will be used for this purpose alone. No responses will be traced back to participants.
Participants will be asked to complete a 10-20-minute survey with questions pertaining to their college search process, key factors in your college decision, your opinion on college recruitment tactics for increasing the enrollment of racially and ethnically diverse students, and preferences for these topics.
If you are interested in participating, please complete the survey by October 16, 2019.