Bachelor of Science in Marketing - Product Management Track 48 months Undergraduate Program By Fordham University |Top Universities

Bachelor of Science in Marketing - Product Management Track

Program Duration

48 monthsProgram duration

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

We designed the marketing major for creative thinkers with broad interests-key characteristics for success in the field. You’ll study the how and the why of consumer buying habits through economics, psychology, sociology, anthropology, statistics, and mathematics. You’ll study distribution, pricing, and preparation of goods and services. And you’ll develop the communications tools you need to reach people. Our program is loaded with opportunities to apply the concepts you learn. The leadership program brings marketing executives to Fordham to work with you on everything from case studies to job fairs. You can travel to Kenya in our Fair Trade course to meet artisans and manufacturers whose products you’ll market and sell in the U.S. You’ll learn more than marketing here. You’ll also study philosophy, theology, literature, languages, ethics, mathematics, science, and the performing arts through Fordham’s common core curriculum, the centerpiece of our liberal arts education. You’ll graduate with a marketing degree well prepared for a range of careers in: Advertising Brand and product management Direct and interactive marketing Market research Marketing careers in service industries Public relations Retailing Sales and sales management

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

We designed the marketing major for creative thinkers with broad interests-key characteristics for success in the field. You’ll study the how and the why of consumer buying habits through economics, psychology, sociology, anthropology, statistics, and mathematics. You’ll study distribution, pricing, and preparation of goods and services. And you’ll develop the communications tools you need to reach people. Our program is loaded with opportunities to apply the concepts you learn. The leadership program brings marketing executives to Fordham to work with you on everything from case studies to job fairs. You can travel to Kenya in our Fair Trade course to meet artisans and manufacturers whose products you’ll market and sell in the U.S. You’ll learn more than marketing here. You’ll also study philosophy, theology, literature, languages, ethics, mathematics, science, and the performing arts through Fordham’s common core curriculum, the centerpiece of our liberal arts education. You’ll graduate with a marketing degree well prepared for a range of careers in: Advertising Brand and product management Direct and interactive marketing Market research Marketing careers in service industries Public relations Retailing Sales and sales management

Admission requirements

7+
Other English language requirements: Paper-based TOEFL of 575 or higher ; CAE (Cambridge English Advanced) score of 67 or higher ; PTE-A (Pearson Test of English-Academic) of 62 or higher.
Jan-2000

Tuition fee and scholarships

Domestic Students

0 USD
-

International Students

0 USD
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
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Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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Student housing is guaranteed for four years for students at both Rose Hill and Lincoln Center; housing options include dorm-style single, double, and triple rooms, as well as apartments and suites.

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Learn where you live. Live where you learn.

New York is your campus. Fordham is your school. Our residence halls are your home. The sense of community that shapes so much of your college experience starts from the moment you move in, meet your roommates for the first time, and figure out where to put your family photos.

Student housing is guaranteed for four years for students at both Rose Hill and Lincoln Center; housing options include dorm-style single, double, and triple rooms, as well as apartments and suites.

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